Refolkus
Monday March 24th, 2025 with Rosalyn Dennett
The Art of Booking: Mariposa Folk Festival w/ Spencer Shewen

In this week's episode, we chat with Spencer Shewen, the Artistic Director of the Mariposa Folk Festival. Spencer takes us through his journey into the music festival scene, sharing his experiences with both Riverfest Elora and the legendary Mariposa Folk Festival. He offers a behind-the-scenes look at programming the Mariposa festival lineup, sharing his perspectives on how folk music encompasses a wide range of genres beyond traditional definitions and how that shapes his booking decisions. He also provides valuable insights for emerging artists seeking opportunities. The discussion wraps with a glimpse into this summer’s 65th anniversary of Mariposa, with a stacked bill of both returning and new artists. This year’s Mariposa Folk Festival takes place July 4-6th in Orillia, Ontario - get your tickets below! Website: https://mariposafolk.com/ Instagram: https://www.instagram.com/mariposafolk/ TikTok: https://www.tiktok.com/@mariposafolkfestival Podcast Version of this episode: https://www.folkcanada.com/post/refolkus-podcast-the-art-of-booking-mariposa-folk-festival-w-spencer-shewen If you’re interested in submitting questions for our upcoming episodes, be sure to follow Folk Canada on Instagram where we will be posting our upcoming guests. Folk Canada Insta: https://www.instagram.com/folk_canada/ About Spencer Shewen Entrusted with the role of Artistic Director of the fabled Mariposa Folk Festival since the fall of 2023, Spencer Shewen is looking forward to an exciting 2025 season, where Mariposa will celebrate it's 65th edition! At the same time, he continues as Creative Director of Riverfest Elora, where he has played an integral role in guiding the festival since 2013. Two of Ontario’s most celebrated festivals! Spencer also sits on the Board of Directors for the Elora Centre for the Arts. Previously, he has held seats on the boards of the River & Sky Festival, the Halifax Pop Explosion, the Hillside Festival, and CFRU 93.3FM. He has also worked as Artistic Director for Waterstock (2017) and 100 Mile Riot (2012, 2013), curated the Fortnight Music Series (2007–2016), and acted as label manager for SunnyLane Records (2005–2008), among many other adventures. Mariposa, founded in 1961, has hosted icons like Joni Mitchell, Leonard Cohen, and Gordon Lightfoot. The 2025 festival takes place July 4–6 at Tudhope Park in Orillia. Riverfest Elora, set for August 15–17, is known for its diverse lineups, including performances by City and Colour, Carly Rae Jensen and the Violent Femmes . Spencer is honoured to have a leadership role at both festivals, and to have the opportunity to help create unforgettable experiences for all who attend! ______________